DE SLIMME TRUC VAN PUBLIEKSSEGMENTATIE DAT NIEMAND BESPREEKT

The data from a DMP is also known as third-party data. Brands can merge first and third-party data to strengthen targeting capabilities.It also reduces costs by allowing them to bid on specific inventory instead of large batches ofwel impressions.Advertisers can also profit from real-time bidding, which allows them to bid for ad space based on how